Do you remember the day you got your real estate license and joined your brokerage office? In all likelihood, it was a happy day for you and it was the first step on the path for you to become independent, helping others pursue their dreams while simultaneously pursuing your own.
What’s interesting is the process that people use to choose the brokerage that they associate themselves with.
I know people use different criteria, such as the freedom to run your own business, training, leads, desk space, support, compensation, advertising, brand recognition and I have even heard people say they chose a certain brand because of the color of the blazers that their agents wear on commercials.